A couple of years ago, I was naive to think that the auto (three wheeler travel vehicle in India - used similar to a taxi at a lower rate for passengers) would be non-existent in a few years and the drivers would move on. I was wondering why the drivers who are adept at driving … Continue reading Organizing the Un-Organized – OLA AUTO
Google Adwords – Is it like playing a casino slot machine game?
DCKAP has been an early adopter and user of Google Adwords. We have got great customers using adwords. Thanks Google. However, it looks like distant past today. Our spending with google has doubled(or even tripled), however the lead inflow has reduced by half. I see a few problems. Competition: Most of your competition is on … Continue reading Google Adwords – Is it like playing a casino slot machine game?