Words that Work by Frank Luntz is a book that was recommended by Matt Mullenweg (Founder of Automattic / WordPress) when I was listening to the Masters of Scale podcast on remote working. Though this book talks more about words being used in...
When you work with really smart people, you learn a lot. This is especially true when you work with smart clients. Great clients help improve your game. We were on a call with a prospective client, and were planning a dry run for a proposal...